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~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Consumer behaviour"
~subject:"Electronic Commerce"
~subject:"Schweiz"
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Consumer behaviour
Electronic Commerce
Schweiz
Delphi technique
4
Delphi-Methode
4
Konsumentenverhalten
3
Brand
2
Brand management
2
Markenartikel
2
Markenführung
2
Tourism marketing
2
Tourismusmarketing
2
Boutique hotels
1
Brand immersion
1
China
1
Delphi
1
Einzelhandel
1
Einzelhandelspreis
1
Event marketing
1
Event-Marketing
1
Experience
1
Experiential marketing
1
FMCG
1
Food retailing
1
Gastgewerbe
1
Gastronomie
1
Handelsmarke
1
Hospitality industry
1
Hotel industry
1
Hotellerie
1
Lebensmitteleinzelhandel
1
Lebensstil
1
Lifestyle
1
Luxury goods
1
Luxusgüter
1
Preismanagement
1
Pricing strategy
1
Resource-based view
1
Ressourcenorientierter Ansatz
1
Restaurant industry
1
Retail price
1
Retail trade
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Butcher, Luke
1
Chimhundu, Ranga
1
Davey, Andrew
1
Day, Jonathon
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Jones, David L.
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Quadri-Felitti, Donna
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Sung, Billy
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Journal of travel and tourism marketing
The journal of brand management : an international journal
Expert journal of marketing
25
Expert journal of business and management
3
MO
3
Cogent business & management
2
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of electronic commerce research : JECR
2
Journal of fashion marketing and management
2
Journal of service research : JSR
2
OECD health working papers
2
SFB 649 discussion paper
2
Universität St. Gallen - EDIS - Elektronische Disserationen der Universität St. Gallen
2
Working paper in economics
2
Best practice roundtables on competition policy
1
CSIO working papers
1
DRUID working paper
1
Dissertation ; Nr. 2638
1
EDIS - Elektronische Disserationen der Universität St. Gallen ; 2628
1
European research on management and business economics
1
Global business and finance review
1
Graue Reihe des Instituts Arbeit und Technik
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of logistics economics and globalisation
1
International journal of services and standards
1
International journal of services technology and management : IJSTM
1
International journal of technology marketing : IJTMkt
1
Journal of Tourism, Heritage & Services Marketing : JTHSM
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of cultural economics
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of public economics
1
Journal of retailing and consumer services
1
Journal of risk and financial management : JRFM
1
Journal of service research
1
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1
Revisiting experiential
marketing
: a Delphi study
Davey, Andrew
;
Sung, Billy
;
Butcher, Luke
- In:
The journal of brand management : an international journal
31
(
2024
)
1
,
pp. 16-37
Persistent link: https://www.econbiz.de/10014447413
Saved in:
2
Marketing
store brands and manufacturer brands : role
of
referent and
expert
power in merchandising decisions
Chimhundu, Ranga
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 24-40
Persistent link: https://www.econbiz.de/10011565273
Saved in:
3
Emerging definitions
of
boutique and lifestyle hotels : a Delphi study
Jones, David L.
;
Day, Jonathon
;
Quadri-Felitti, Donna
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 715-731
Persistent link: https://www.econbiz.de/10010246292
Saved in:
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