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~isPartOf:"Journal of travel and tourism marketing"
~person:"Chen McCain, Shiang-Lih"
~person:"Lo, Ada"
~subject:"Brand"
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Measuring customer-based casino brand equity and its consequences
Tsai, Henry
;
Lo, Ada
;
Cheung, Catherine
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 806-824
Persistent link: https://www.econbiz.de/10010246262
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