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~isPartOf:"Journal of travel and tourism marketing"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Journal of travel and tourism marketing
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Management communication quarterly
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Corporate communications : an international journal
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Journal of advertising : official publication of the American Academy of Advertising
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IEEE transactions on engineering management : EM
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The effects of the image differentiated positioning strategy on airlines consumer behavior : an application of the schema theory
Park, Yumi
;
Qu, Hailin
;
Lee, Hyangjung
- In:
Journal of travel and tourism marketing
28
(
2011
)
5/6
,
pp. 498-523
Persistent link: https://www.econbiz.de/10009374125
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