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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~isPartOf:"Marketing intelligence & planning"
~person:"Deng, Qian"
~subject:"Corporate reputation"
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Corporate reputation
Brand extension
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Brand image
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Consumer behaviour
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Designation of origin
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Li, Mimi
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Marketing intelligence & planning
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A model of event–destination image transfer
Deng, Qian
;
Li, Mimi
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10010235906
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