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~isPartOf:"Kundenintegration : Forum Dienstleistungsmanagement"
~subject:"Virales Marketing"
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Kundenintegration : Forum Dienstleistungsmanagement
Journal of retailing and consumer services
12
Journal of business research : JBR
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Information systems research : ISR
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of advertising : the review of marketing communications
3
Journal of hospitality marketing & management
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of service research : JSR
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Journal of the Academy of Marketing Science
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The journal of services marketing
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Customer engagement marketing
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Electronic commerce research
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Electronic markets : the international journal on networked business
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Handbook of research on customer engagement
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
2
International journal of consumer studies
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International journal of electronic business : IJEB
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Journal of service management
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Omnichannel approach to co-creating customer experiences through metaverse platforms
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Qualitative market research : an international journal
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SpringerLink / Bücher
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The journal of brand management : an international journal
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Tourism management : research, policies, practice
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Artificiality and Sustainability in Entrepreneurship : Exploring the Unforeseen, and Paving the Way to a Sustainable Future
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Boston U. School of Management Research Paper
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Integration von Weiterempfehlungsgebern als Erfolgsfaktor für die Vermarktung komplexer Dienstleistungen
Horbel, Chris
;
Woratschek, Herbert
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 423-449)
.
2009
Persistent link: https://www.econbiz.de/10003808734
Saved in:
2
Kundenintegration durch Online World-of-Mouth : Fallbeispiele aus der Medienbranche
Radic, Dubravko
;
Posselt, Thorsten
;
Spitzer, Sarah
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 453-470)
.
2009
Persistent link: https://www.econbiz.de/10003808737
Saved in:
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