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~isPartOf:"LEA's communication series. Public relations subseries"
~isPartOf:"McGraw-Hill Higher education"
~type_genre:"Textbook"
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Business research methods
Blumberg, Boris
;
Cooper, Donald R.
;
Schindler, Pamela S.
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2011
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3. European ed.
Persistent link: https://www.econbiz.de/10009157768
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Public relations metrics : research and evaluation
Ruler, Betteke van
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2008
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1. publ.
Persistent link: https://www.econbiz.de/10003476459
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