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~isPartOf:"LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft"
~subject:"Gifts"
~subject:"Theorie"
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
CESifo working papers
17
Discussion paper / Tinbergen Institute
9
Discussion paper series / IZA
9
Journal of economic behavior & organization : JEBO
7
Experimental economics : a journal of the Economic Science Association
6
SpringerLink / Bücher
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Journal of behavioral and experimental economics
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Economies et sociétés ; 47,1
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Handbook of experimental economics results ; Vol. 1
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European journal of marketing
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IAAEU discussion paper series in economics
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of institutional economics
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Absatzmittlergerichtetes Markenmanagement in Konsumgütermärkten
Westphal, Oliver
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2010
Persistent link: https://www.econbiz.de/10009665192
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Stand der Forschung zu Marke-Kunden-Beziehungen
Burmann, Christoph
;
Wenske, Verena
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2007
Persistent link: https://www.econbiz.de/10009665211
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