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~isPartOf:"MIT sloan management review"
~subject:"Low income"
~subject:"Marktsegmentierung"
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MIT sloan management review
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Journal of retailing and consumer services
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Innovation from the inside out
Simanis, Erik
;
Hart, Stuart
- In:
MIT sloan management review
50
(
2008/09
)
4
,
pp. 77-86
Persistent link: https://www.econbiz.de/10003884775
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Strategic innovation at the base of the pyramid
Anderson, Jamie
;
Markides, Costas
- In:
MIT sloan management review
49
(
2007/08
)
1
,
pp. 83-88
Persistent link: https://www.econbiz.de/10003557933
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