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~isPartOf:"Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~subject:"Brand management"
~type:"article"
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Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
Young consumers : insight and ideas for responsible marketers
Cases on branding strategies and product development : successes and pitfalls
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The journal of brand management : an international journal
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Brands : interdisciplinary perspectives
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Business & society
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CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
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Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
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European journal of marketing : EJM
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
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International journal of business and emerging markets : IJBEM
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International journal of business and globalisation : IJBG
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Journal of Islamic marketing : JIMA
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Journal of hospitality marketing & management
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Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
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Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
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Understanding marketing : a European casebook
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Brand hate in the cosmetic industry : drugstore versus luxury make-up brands
Ong, Sharon Xin Ying
;
Vila-Lopez, Natalia
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10014511530
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