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~isPartOf:"Marketing"
~subject:"Marketingmanagement"
~type_genre:"Bibliography included"
~type_genre:"Sammelwerk"
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Marketing-Praxis : ein Handbuch für Existenzgründer, Einsteiger und angehende Führungskräfte ; mit Checklisten, Praxisbeispielen und Marketing-Fahrplan!
Johne, Thomas
(
ed.
)
-
2001
und eine Bibliothekarin (!). Zu den einzelnen Instrumenten (Marketing-Mix,
Internet
usw.) sind aber weitere, konkrete …
Persistent link: https://www.econbiz.de/10001582124
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