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~isPartOf:"Marketing intelligence & planning"
~language:"eng"
~language:"spa"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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Consumer behaviour
Konsumentenverhalten
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Marketing intelligence & planning
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Journal of consumer behaviour : an international research review
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Reaching and influencing consumers in the prescription medicine market
Peters, Julia
;
Nel, Deon
;
Adam, Stewart
- In:
Marketing intelligence & planning
27
(
2009
)
7
,
pp. 909-925
Persistent link: https://www.econbiz.de/10009526314
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