//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing intelligence & planning"
~person:"Horn, Christian Franz"
~subject:"Brand management"
~subject:"Electronic Commerce"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Electronic Commerce
Beziehungsmarketing
1
Brand
1
Brand awareness
1
Brand image
1
Consumer behaviour
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Market research
1
Marketing management
1
Marketing research
1
Marketingmanagement
1
Marktforschung
1
Measuring instruments
1
New product development
1
Produktentwicklung
1
Relationship marketing
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Horn, Christian Franz
Merrilees, Bill
2
Akasreku, Frank
1
Amenuvor, Fortune Edem
1
Athanasopoulou, Pinelopi
1
Augusto, Mário Gomes
1
Bang, Nguyen
1
Bapat, Dhananjay
1
Brem, Alexander
1
Brito, Eliane Pereira Zamith
1
Cardinale, Sylvia
1
Casidy, Riza
1
Cawsey, Timothy
1
Coates, Nigel
1
Dias, Helison Bertoli Alves
1
Driesener, Carl Barrie
1
Esfidani, Mohammad Rahim
1
Eugene Cheng-xi Aw
1
Fernando, Angeline Gautami
1
France, Cassandra
1
Ganguli, Shirshendu
1
García-Madariaga, Jesús
1
Gaur, Sanjaya Singh
1
Giovanis, Apostolos
1
Gopalakrishna B. V.
1
Goutam, Doddahulugappa
1
Guercini, Simone
1
Habibi, Fatemeh
1
Hollebeek, Linda D.
1
Iglesias, Oriol
1
Ivens, Björn
1
Jerez, Miguel
1
Khan, Imran
1
Kimiloǧlu, Hande
1
Klepek, Martin
1
Korelo, Jose
1
Kumar, Sushant
1
Kumar, Vikas
1
Kvíčala, Daniel
1
Le Quynh Hoa
1
more ...
less ...
Published in...
All
Marketing intelligence & planning
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Damaging brands through market research : can customer involvement in prediction markets damage brands?
Horn, Christian Franz
;
Brem, Alexander
;
Ivens, Björn
- In:
Marketing intelligence & planning
32
(
2014
)
2
,
pp. 232-248
Persistent link: https://www.econbiz.de/10010364043
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->