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~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"eng"
~person:"Cabano, Frank G."
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
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Religion
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Religiosity
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Ad credibility
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Cabano, Frank G.
Kim, Jungkeun
4
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Blanchard, Simon J.
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Drolet, Aimee
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Tam, Leona
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Marketing letters : a journal of research in marketing
International journal of consumer studies
1
Journal of business research : JBR
1
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ECONIS (ZBW)
2
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Religiosity's influence on stability-seeking consumption during times of great uncertainty : the case of the coronavirus pandemic
Minton, Elizabeth A.
;
Cabano, Frank G.
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 135-148
Persistent link: https://www.econbiz.de/10012548405
Saved in:
2
In God we hope, in ads we believe : the influence of religion on hope, perceived ad credibility, and purchase behavior
Sarofim, Samer
;
Cabano, Frank G.
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
3
,
pp. 391-404
Persistent link: https://www.econbiz.de/10011930052
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