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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Dawar, Niraj"
~subject:"Relationship marketing"
~subject:"Wahrnehmung"
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Relationship marketing
Wahrnehmung
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Marketing letters : a journal of research in marketing
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Attributions of blame following a product-harm crisis depend on consumers’ attachment styles
Whelan, Jodie
;
Dawar, Niraj
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
2
,
pp. 285-294
Persistent link: https://www.econbiz.de/10011486533
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