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~isPartOf:"Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis"
~source:"econis"
~subject:"Markenartikel"
~subject:"Social web"
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
International journal of market research : JMRS ; the journal of the Market Research Society
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International journal of market research
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Journal of marketing research : JMR
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Qualitative market research : an international journal
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Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
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European journal of operational research : EJOR
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Journal of vacation marketing : an international journal
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Springer eBook Collection
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The evolution of brands : from signals of quality to storehouses of trust
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Discussion paper / Humboldt-Universität zu Berlin, Sonderforschungsbereich 373 Quantifikation und Simulation Ökonomischer Prozesse
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European Advertising Academy
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Handbook of brand relationships
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Handbuch der Marktforschung
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Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
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Das Web als Fenster zum Kunden : neue Regeln für neue Insights
Zinnbauer, Markus
;
Schnitzer, Tobias
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
25
(
2008
)
6
,
pp. 6-10
Persistent link: https://www.econbiz.de/10003781209
Saved in:
2
Social Network Analysis : Erkenntnisse für die Markenpositionierung im Web
Rudolph, Thomas
;
Emrich, Oliver
;
Nagengast, Liane
; …
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
25
(
2008
)
6
,
pp. 11-16
Persistent link: https://www.econbiz.de/10003781211
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