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~isPartOf:"Marketing science"
~subject:"Diskontierung"
~subject:"Preismanagement"
~subject:"Theorie"
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Diskontierung
Preismanagement
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Rabatt
4
Rebate
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Pricing strategy
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Theory
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Beziehungsmarketing
2
Kundenbindungsprogramm
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Loyalty program
2
Relationship marketing
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pricing
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B2B pricing
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Benzin
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Charges
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Consumer behaviour
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Einzelhandel
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Gasoline
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Multiproduct production
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Price discrimination
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Television advertising
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Guo, Liang
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Hristakeva, Sylvia
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Mamadehussene, Samir
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Mortimer, Julie Holland
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Marketing science
International journal of production economics
23
European journal of operational research : EJOR
16
International journal of industrial organization
13
Journal of retailing and consumer services
13
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Journal of business research : JBR
7
Transportation research / E : an international journal
7
International journal of production research
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Journal of revenue and pricing management
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
NBER Working Paper
6
NBER working paper series
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The American economic review
6
The journal of product & brand management
6
Working paper / National Bureau of Economic Research, Inc.
6
Discussion paper / Centre for Economic Policy Research
5
Economics letters
5
Review of industrial organization : RIO
5
Production and operations management : an international journal of the Production and Operations Management Society
4
The Harvard John M. Olin discussion paper series
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The Rand journal of economics
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CESifo working papers
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Discussion paper / Tinbergen Institute
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Discussion papers / CEPR
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Information systems research : ISR
3
International journal of the economics of business
3
Journal of behavioral decision making
3
Journal of competition law & economics
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of industrial engineering international
3
Journal of marketing
3
Journal of the Operational Research Society : OR
3
Manufacturing & service operations management : M & SOM
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Marketing letters : a journal of research in marketing
3
OR spectrum : quantitative approaches in management
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Operational research : an international journal
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ECONIS (ZBW)
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Rebates offered by a multiproduct firm
Mamadehussene, Samir
- In:
Marketing science
43
(
2024
)
1
,
pp. 178-191
Persistent link: https://www.econbiz.de/10014470135
Saved in:
2
Price dispersion and legacy discounts in the national television advertising market
Hristakeva, Sylvia
;
Mortimer, Julie Holland
- In:
Marketing science
42
(
2023
)
6
,
pp. 1162-1183
Persistent link: https://www.econbiz.de/10014436780
Saved in:
3
Overage charge or loyalty discount : when should extra consumptions be penalized or rewarded?
Guo, Liang
- In:
Marketing science
42
(
2023
)
3
,
pp. 614-633
Persistent link: https://www.econbiz.de/10014317449
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