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Search: subject_exact:"Wechselverhalten"
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Switching behaviour
4
Wechselverhalten
4
switching costs
4
Consumer behaviour
3
Konsumentenverhalten
3
Consumer boycott
2
Konsumentenboykott
2
Social Web
2
Social web
2
boycott
2
buycott
2
political consumerism
2
pricing
2
social media
2
Benzin
1
Beziehungsmarketing
1
Consumer protection
1
Einzelhandel
1
Einzelhandelspreis
1
Gasoline
1
Kundenbindungsprogramm
1
Loyalty program
1
Rabatt
1
Rebate
1
Relationship marketing
1
Retail price
1
Retail trade
1
Standardisierung
1
Standardization
1
Theorie
1
Theory
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Verbraucherschutz
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compatibility
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dynamic programming
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economics of standards
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loyalty programs
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retailing
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reward programs
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tied goods
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Liaukonytė, Jūra
2
Tuchman, Anna
2
Zhu, Xinrong
2
Chintagunta, Pradeep K.
1
Huang, Yufeng
1
Rossi, Federico
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Marketing science
Working paper / National Bureau of Economic Research, Inc.
17
Journal of business research : JBR
14
NBER working paper series
14
NBER Working Paper
13
Discussion paper / Centre for Economic Policy Research
12
International journal of industrial organization
11
The journal of industrial economics
11
Information economics and policy : IEP
10
Telecommunications policy : the international journal of digital economy, data sciences and new media
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
NET Institute Working Paper
9
CESifo working papers
8
Economics letters
8
The service industries journal
8
Journal of economics & management strategy : JEMS
7
Quantitative marketing and economics : QME
7
Journal of banking & finance
6
Journal of retailing and consumer services
6
The Rand journal of economics
6
Document de travail / OFCE
5
Information systems research : ISR
5
International journal of the economics of business
5
Journal of marketing research : JMR
5
Psychology & marketing
5
The journal of business & industrial marketing
5
The journal of services marketing
5
Working paper
5
American economic journal : a journal of the American Economic Association
4
Discussion papers / Deutsches Institut für Wirtschaftsforschung
4
European economic review : EER
4
Gabler Edition Wissenschaft
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of production research
4
Journal of economic behavior & organization : JEBO
4
Journal of economics
4
Managing service quality : MSQ ; an international journal
4
Marketing intelligence & planning
4
Review of industrial organization : RIO
4
SpringerLink / Bücher
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ECONIS (ZBW)
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1
Frontiers: spilling the beans on political consumerism : do social media boycotts and buycotts translate to real sales impact?
Liaukonytė, Jūra
;
Tuchman, Anna
;
Zhu, Xinrong
- In:
Marketing science
42
(
2023
)
1
,
pp. 11-25
Persistent link: https://www.econbiz.de/10014316975
Saved in:
2
Rejoinder: spilling more beans on political consumerism : it’s more of the same tune
Liaukonytė, Jūra
;
Tuchman, Anna
;
Zhu, Xinrong
- In:
Marketing science
42
(
2023
)
1
,
pp. 32-36
Persistent link: https://www.econbiz.de/10014317001
Saved in:
3
Consumer loyalty programs and retail prices : evidence from gasoline markets
Rossi, Federico
;
Chintagunta, Pradeep K.
- In:
Marketing science
42
(
2023
)
4
,
pp. 794-818
Persistent link: https://www.econbiz.de/10014317643
Saved in:
4
Tied goods and consumer switching costs
Huang, Yufeng
- In:
Marketing science
41
(
2022
)
1
,
pp. 93-114
Persistent link: https://www.econbiz.de/10012820499
Saved in:
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