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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen"
~subject:"Psychologie"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
Marketing-Management
3
Marketing Management
2
Psychology & marketing
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Der Betriebswirt : Management in Wissenschaft und Praxis
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Heinrich Bauer Stiftung (Hamburg). Schriften
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
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Lehrbuch Psychologie
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Marketing and consumer psychology series
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Qualitative Marktforschung : Konzepte - Methoden - Analysen
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ECONIS (ZBW)
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Kognitionspsychologie : Einblicke in mentale Prozesse
Klusendick, Marina
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 111-125)
.
2011
Persistent link: https://www.econbiz.de/10009232644
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2
Morphologie : die Wirkung von Qualitäten : Gestalten im Wandel
Lönneker, Jens
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 83-110)
.
2011
Persistent link: https://www.econbiz.de/10009232645
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3
Psychodynamik : Wirkung unbewusster Prozesse
Gutjahr, Gert
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 69-82)
.
2011
Persistent link: https://www.econbiz.de/10009232646
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4
Motivforschung : eine kognitionspsychologische Perspektive
Liebel, Franz
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 473-490)
.
2011
Persistent link: https://www.econbiz.de/10009233185
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5
Indirekte psychologische Methoden
Kirchmair, Rolf
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 345-365)
.
2011
Persistent link: https://www.econbiz.de/10009233191
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