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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Arora, Neeraj"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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1
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Dyadic compromise effect
Boldt, Lin
;
Arora, Neeraj
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
3
,
pp. 436-452
Persistent link: https://www.econbiz.de/10011695455
Saved in:
2
Efficient choice designs for a consider-then-choose model
Liu, Qing
;
Arora, Neeraj
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 321-338
Persistent link: https://www.econbiz.de/10009006829
Saved in:
3
Predicting joint choice using individual data
Aribarg, Anocha
;
Arora, Neeraj
;
Kang, Moon Young
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
1
,
pp. 139-157
Persistent link: https://www.econbiz.de/10003973188
Saved in:
4
Interbrand variant overlap : impact on brand preference and portfolio profit
Aribarg, Anocha
;
Arora, Neeraj
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 474-491
Persistent link: https://www.econbiz.de/10003736802
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