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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"1983-1984"
~subject:"Field research"
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1983-1984
Field research
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market research
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Allenby, Greg M.
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Bradlow, Eric T.
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Dietvorst, Berkeley
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Dubé, Jean-Pierre
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Gordon, Brett R.
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Mislavsky, Robert
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Simonsohn, Uri
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Staelin, Richard
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Entrepreneurship, Marketing, Innovation
2
AMS review : official publication of the Academy of Marketing Science
1
Discussion paper / Tinbergen Institute
1
European journal of marketing
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice
1
Marketing letters : a journal of research in marketing
1
Marktforschung der Zukunft - Mensch oder Maschine? : Bewährte Kompetenzen in neuem Kontext
1
Organizational research methods : ORM
1
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
1
Qualitative market research : an international journal
1
Quantitative Marketingforschung in Deutschland : Festschrift für Klaus Peter Kaas zum 65. Geburtstag
1
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
1
The empirical economics letters : a monthly international journal of economics
1
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
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Critical condition : people don't dislike a corporate experiment more than they dislike its worst condition
Mislavsky, Robert
;
Dietvorst, Berkeley
;
Simonsohn, Uri
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1092-1104
Persistent link: https://www.econbiz.de/10012405735
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2
Revisiting the workshop on quantitative marketing and structural econometrics
Gordon, Brett R.
;
Thomadsen, Raphael
;
Bradlow, Eric T.
; …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
6
,
pp. 945-949
Persistent link: https://www.econbiz.de/10009427842
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3
A unified approach to identifying, estimating and testing demand structures with aggregate scanner data
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
8
(
1989
)
3
,
pp. 265-280
Persistent link: https://www.econbiz.de/10001090683
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