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~isPartOf:"Marketing von Solutions : innovative Ansätze und Best Practices"
~subject:"High technology"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
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Marketing von Solutions : innovative Ansätze und Best Practices
Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
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Innovation in low-tech firms and industries
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International journal of industrial organization
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Solution selling on high technology products
Sharma, Arun
;
Iyer, Gopalkrishnan R.
;
Evanschitzky, Heiner
- In:
Marketing von Solutions : innovative Ansätze und Best …
,
(pp. 61-82)
.
2010
Persistent link: https://www.econbiz.de/10008732090
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