//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Medienwirtschaft : MW ; Perspektiven der digitalen Transformation"
~subject:"Germany"
~subject:"Internet marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles written by one author"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Bildschirmspiel"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Germany
Internet marketing
Computerspiel
8
Video game
8
Internet
4
Media usage
3
Mediennutzung
3
Online-Marketing
3
Welt
3
World
3
Advertising effects
1
Betriebliche Wertschöpfung
1
Bewertung
1
Business model
1
Computer industry
1
Computerindustrie
1
Deutschland
1
Evaluation
1
Film industry
1
Filmwirtschaft
1
Geschäftsmodell
1
Inter-firm cooperation
1
Interactive media
1
Interaktive Medien
1
Product quality
1
Produktqualität
1
Unternehmenskooperation
1
Value creation
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Collection of articles written by one author
Article in journal
3
Language
All
German
3
Author
All
Daschmann, Gregor
1
Jöckel, Sven
1
Kaumanns, Ralf
1
Klimmt, Christoph
1
Neus, Andreas
1
Siegenheim, Veit A.
1
Steinhof, Christian
1
more ...
less ...
Published in...
All
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
International journal of advertising : the quarterly review of marketing communications
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of consumer behaviour : an international research review
5
Journal of marketing communications
4
Young consumers : insight and ideas for responsible marketers
4
International journal of advertising : the review of marketing communications
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of promotion management : innovations in planning and applied research
3
Psychology & marketing
3
Electronic commerce research
2
International journal of electronic commerce : IJEC
2
International journal of internet marketing and advertising : IJIMA
2
Journal of advertising research
2
Journal of business research : JBR
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Qualitative market research : an international journal
2
Technological forecasting & social change : an international journal
2
The journal of media economics
2
The journal of product & brand management
2
Administrative Sciences : open access journal
1
Arts and the market : AAM
1
Asia Pacific journal of marketing and logistics
1
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
1
European Sport management quarterly : ESMQ
1
European journal of international management : EJIM
1
European journal of marketing
1
European journal of operational research : EJOR
1
European research studies
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems research : ISR
1
Information technology & tourism
1
Information technology and management
1
Innovation: organization & management : IOM
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of electronic business
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of industrial organization
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Werbung in Computerspielen : die Bedeutung von Interaktivität für die kognitive Werbewirkung
Klimmt, Christoph
;
Steinhof, Christian
;
Daschmann, Gregor
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
5
(
2008
)
1
,
pp. 6-16
Persistent link: https://www.econbiz.de/10003664514
Saved in:
2
Videospiele als Erfahrungsgut: der Einfluss von Online-Bewertungen auf den Erfolg von Videospielen
Jöckel, Sven
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
5
(
2008
),
pp. 59-66
Persistent link: https://www.econbiz.de/10003760951
Saved in:
3
Online-Gaming - von der Nische zum Massenphänomen
Kaumanns, Ralf
;
Siegenheim, Veit A.
;
Neus, Andreas
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
4
(
2007
)
2
,
pp. 28-39
Persistent link: https://www.econbiz.de/10003495424
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->