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~isPartOf:"Menschen, Märkte, Medien, Management : Schriftenreihe"
~subject:"Deutschland"
~subject:"Konsumentenverhalten"
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Computerspiel
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Längsschnittuntersuchung
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Motivation
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Online-Spiel
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Video game
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Schultheiss, Daniel
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Menschen, Märkte, Medien, Management : Schriftenreihe
Journal of business research : JBR
10
Young consumers : insight and ideas for responsible marketers
10
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of consumer behaviour : an international research review
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Journal of retailing and consumer services
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of marketing communications
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Psychology & marketing
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Electronic commerce research
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Glücksspielforschung
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International journal of sports marketing & sponsorship
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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SpringerLink / Bücher
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Technological forecasting & social change : an international journal
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The journal of product & brand management
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Asia Pacific journal of marketing and logistics
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Critical explorations
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Discussion papers / CEPR
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European Sport management quarterly : ESMQ
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Innovatives Markenmanagement
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of electronic commerce : IJEC
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of electronic commerce research : JECR
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Journal of promotion management : JPM
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Springer eBook Collection
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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Australasian marketing journal
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CIE working paper series
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European journal of marketing
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ECONIS (ZBW)
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Im Reich der interstellaren Händler: Internetgames als innovative Spielform : eine Längsschnittstudie zu Spielmotivationen, Spielerleben und Spielverhalten am Beispiel eines Langze...
Schultheiss, Daniel
-
2009
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