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~isPartOf:"Neue betriebswirtschaftliche Forschung : Nbf"
~subject:"Konsumgüterindustrie"
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Konsumgüterindustrie
Theorie
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Marketing management
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Jenner, Thomas
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Neue betriebswirtschaftliche Forschung : Nbf
The journal of brand management : an international journal
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Edition transcript
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Harvard-Business-Manager : das Wissen der Besten
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Nürnberger wirtschafts- und sozialgeographische Arbeiten
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Die Betriebswirtschaft : DBW
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Erfolgreich mit den Großen des Managements
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European journal of marketing : EJM
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Gabler Edition Wissenschaft : Focus Dienstleistungsmarketing
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International journal of business excellence
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International journal of electronic marketing and retailing : IJEMR
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International journal of intelligent enterprise
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International journal of productivity and quality management : IJPQM
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Inventi impact: retailing & consumer services
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Journal of East-West business
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Journal of business economics : JBE
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of marketing
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Marketing : ZFP ; journal of research and management
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Markt und Konsum
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Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
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Internationale Marktbearbeitung : erfolgreiche Strategien für Konsumgüterhersteller
Jenner, Thomas
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1994
Persistent link: https://www.econbiz.de/10013354017
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Erfolg in der strategischen Markenführung
Gussek, Frank
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1992
Persistent link: https://www.econbiz.de/10013354030
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