//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"New world marketing"
~subject:"China"
~subject:"Privater Konsum"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Multinationales Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
China
Privater Konsum
International marketing
9
Internationales Marketing
9
Marketing management
3
Marketingmanagement
3
Welt
3
World
3
Consumer behaviour
2
Emerging economies
2
Konsumentenverhalten
2
National culture
2
Nationalkultur
2
Schwellenländer
2
Beziehungsmarketing
1
Brand extension
1
Brand management
1
Consumers
1
Cross-cultural management
1
Cultural identity
1
Customer service
1
Ethics
1
Ethik
1
Exclusive dealing
1
India
1
Indien
1
Interkulturelles Management
1
Kulturelle Identität
1
Kundenservice
1
Markenführung
1
Markentransfer
1
Market research
1
Marktforschung
1
Multinationales Unternehmen
1
Negotiations
1
Physical distribution
1
Private consumption
1
Relationship marketing
1
Social values
1
Soziale Werte
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Brouthers, Lance Eliot
1
Dixit, Ashutosh
1
Javalgi, Rajshekhar G.
1
McNicol, Jason
1
Mo, Julie
1
Published in...
All
New world marketing
Journal of global marketing
12
Journal of business research : JBR
9
Journal of international marketing
8
Asia Pacific journal of marketing and logistics
6
International business review : the official journal of the European International Business Academy
5
International marketing review
4
Journal of business ethics : JOBE
4
Cross cultural management : an international journal
3
Cross-cultural and critical perspectives on brands
3
Entrepreneurship in international marketing
3
International journal of Chinese culture and management : IJCCM
3
Journal of international consumer marketing
3
Management international review : mir ; journal of international business
3
The globalisation of Chinese business : implications for multinational investors
3
The journal of consumer marketing
3
Brand management in emerging markets : theories and practice
2
Business horizons
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Han gug gae bal yeon gu
2
Harvard business review : HBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Internationalisierung industrieller Dienstleistungen : Leitfaden und Instrumente zur Planung des Internationalisierungserfolges
2
Journal of China marketing
2
Journal of euromarketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing communications
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Review of world economics
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
2
25 Jahre Unternehmertum : Festschrift für Giorgio Behr
1
Asian development review
1
Brand management ; Vol. 2
1
Canadian journal of agricultural economics : CJAE
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Complexities of the Indian consumer market
Javalgi, Rajshekhar G.
;
Dixit, Ashutosh
-
2007
Persistent link: https://www.econbiz.de/10003537225
Saved in:
2
What is in a name? : transferring brands to China
Mo, Julie
;
McNicol, Jason
;
Brouthers, Lance Eliot
-
2007
Persistent link: https://www.econbiz.de/10003537228
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->