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~isPartOf:"Planung & Analyse : Zeitschrift für Marktforschung und Marketing"
~subject:"Markenführung"
~subject:"Market research"
~type_genre:"Handbook"
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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P&A-Handbuch der Markt- und Marketingforschung
Frankfurt am Main : Deutscher Fachverlag GmbH
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2002-2016
Persistent link: https://www.econbiz.de/10001673123
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