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~isPartOf:"Prometheus : critical studies in innovation"
~isPartOf:"Schriften zur Medienwirtschaft und zum Medienmanagement"
~subject:"Fernsehen"
~subject:"Television advertising"
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Fernsehen
Television advertising
Fernsehprogramm
8
Television programme
8
Television
4
Australia
3
Australien
3
Theorie
3
Theory
3
Broadcasting policy
2
Commercial television
2
Fernsehwerbung
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Nachrichtentechnik
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Privater Fernsehsender
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Rundfunkpolitik
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1994-1995
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Angebot
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Prometheus : critical studies in innovation
Schriften zur Medienwirtschaft und zum Medienmanagement
Journal of advertising research
8
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
5
International journal of sport finance
4
The journal of media economics
4
Arts and the market
3
JMM : the international journal on media management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Schriften zur Rundfunkökonomie
3
CESifo working papers
2
Discussion paper / Centre for Economic Policy Research
2
European journal of marketing : EJM
2
Faculty & research / Insead : working paper series
2
IFN working paper
2
International journal of advertising : the quarterly review of marketing communications
2
International screen industries
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Journal of marketing communications
2
Journal of media business studies
2
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
2
P / the Rand Corporation
2
Psychology & marketing
2
Reports and papers on mass communication
2
Sind ARD und ZDF noch zu retten? : Tabuzonen im öffentlich-rechtlichen Rundfunk
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Tourism management : research, policies, practice
2
Wettbewerb und Regulierung von Märkten und Unternehmen
2
Working paper series
2
Zur Ökonomie der Unterhaltungsproduktion
2
A BFI book
1
A Bantam book
1
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
1
Advances in media, entertainment, and the arts (AMEA) book series
1
Advertising in new formats and media : current research and implications for marketers
1
American economic journal : a journal of the American Economic Association
1
Annual Marketing Research Conference : contributed papers, 1953
1
Applied economics letters
1
Arts and the market : AAM
1
Atlantic economic journal : AEJ
1
Avis et rapports du Conseil Économique et Social
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ECONIS (ZBW)
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Angebotsstrategien in Breitbandfernsehmärkten : eine mikroökonomische Analyse
Fritsch, Christoph
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008663135
Saved in:
2
Alle auf Empfang? : kommerzielles Fernsehen und die Ökonomie der Aufmerksamkeit
Krone, Jan
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002977295
Saved in:
3
The future of digital TV : special issue
Gerbarg, Darcy
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10001355501
Saved in:
4
Content and services for the new digital TV environment
Carey, John
- In:
Prometheus : critical studies in innovation
16
(
1998
)
2
,
pp. 173-183
Persistent link: https://www.econbiz.de/10001355527
Saved in:
5
Digital television and program pricing
Waterman, David
- In:
Prometheus : critical studies in innovation
16
(
1998
)
2
,
pp. 185-195
Persistent link: https://www.econbiz.de/10001355529
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