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Search: subject_exact:"Motivation"
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Motivation
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Consumer behaviour
14
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8
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7
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of sport management and marketing : IJSMM
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International journal of contemporary hospitality management
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ECONIS (ZBW)
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Beyond society's desire for a slowed-down temporal experience : toward a nomological network of individuals' need-for deceleration
Sager, Anna-Lena
;
Timm, Jule
;
Hoffmann, Stefan
;
Orth, …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1933-1952
Persistent link: https://www.econbiz.de/10014338447
Saved in:
2
How gamifying AI shapes customer motivation, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
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3
Exploring the motivating factors for using live-streaming and their influence on consumers' hedonic well-being : the mediating effect of psychological engagement
Asante, Isaac Owusu
;
Jiang, Yushi
;
Miao, Miao
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10014467463
Saved in:
4
Do incentives work to motivate voluntary blood donation?
Gong, Yuwen
;
Dai, Ying
;
Ma, Zujun
;
Li, Jianguo
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 656-673
Persistent link: https://www.econbiz.de/10014290817
Saved in:
5
"Right" on the day : how the timing of date-specific promotions influences consumer responses
Deng, Huixin
;
Jin, Liyin
;
Xu, Qian
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 429-440
Persistent link: https://www.econbiz.de/10012796117
Saved in:
6
Motivations of playing digital games : a review and research agenda
Cheah, Isaac
;
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 937-950
Persistent link: https://www.econbiz.de/10013186887
Saved in:
7
"You post, I travel" : bloggers' credibility, digital engagement, and travelers' behavioral intention : the mediating role of hedonic and utilitarian motivations
Mainolfi, Giada
;
Lo Presti, Letizia
;
Marino, Vittoria
; …
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 1022-1034
Persistent link: https://www.econbiz.de/10013186905
Saved in:
8
Impact of social norms and joint influences of social connection and self-sufficiency motivations on prosocial budgeting
Lin, Chien-Wei
;
Desai, Kalpesh Kaushik
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1579-1598
Persistent link: https://www.econbiz.de/10013280170
Saved in:
9
When consumers struggle : action crisis and its effects on problematic goal pursuit
Vann, Richard J.
;
Rosa, Jose Antonio
;
McCrea, Sean M.
- In:
Psychology & marketing
35
(
2018
)
9
,
pp. 696-709
Persistent link: https://www.econbiz.de/10011970125
Saved in:
10
Entrepreneurial competencies and motivations to enhance marketing innovation in Europe
Cruz Ros, Sonia
;
Garzón, Dolores
;
Mas-Tur, Alicia
- In:
Psychology & marketing
34
(
2017
)
11
,
pp. 1031-1038
Persistent link: https://www.econbiz.de/10011770810
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