//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
~subject:"Consumer behaviour"
~subject:"Frankreich"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Frankreich
Konsumentenverhalten
652
Brand image
135
Markenimage
135
Advertising effects
122
USA
122
United States
122
Werbewirkung
122
Brand management
112
Markenführung
112
Beziehungsmarketing
99
Relationship marketing
99
Emotion
83
Social Web
81
Social web
81
Customer satisfaction
78
Kundenzufriedenheit
78
Brand
77
Markenartikel
77
Experiment
69
Personality psychology
69
Persönlichkeitspsychologie
69
Viral marketing
60
Virales Marketing
60
Internet marketing
54
Online-Marketing
54
Advertising
53
Werbung
53
Psychology of advertising
51
Werbepsychologie
51
Online retailing
45
Online-Handel
45
Dienstleistungsqualität
42
Service quality
42
Einzelhandel
38
Retail trade
38
Marketing management
37
Marketingmanagement
37
Cognition
35
Kognition
35
more ...
less ...
Online availability
All
Undetermined
244
Free
93
Type of publication
All
Article
647
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
656
Aufsatz in Zeitschrift
656
Collection of articles of several authors
9
Sammelwerk
9
Case study
1
Fallstudie
1
Language
All
English
656
Author
All
Woodside, Arch G.
10
Yi, Youjae
9
Chan, Eugene Y.
5
Lim, Weng Marc
5
Spence, Charles
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bauer, Brittney C.
3
Bodur, H. Onur
3
Darley, William K.
3
Eisend, Martin
3
Felix, Reto
3
Filieri, Raffaele
3
Flavián Blanco, Carlos
3
Gould, Stephen J.
3
Gustafsson, Anders
3
Gvili, Yaniv
3
Hinsch, Christian
3
Hüttl-Maack, Verena
3
Jiang, Yushi
3
Jiang, Yuwei
3
Kim, Jooyoung
3
Kou, Sining
3
more ...
less ...
Published in...
All
Psychology & marketing
Journal of retailing and consumer services
1,945
Journal of business research : JBR
1,921
Economie et statistique
1,917
Avis et rapports du Conseil Économique et Social
892
Revue économique : revue bimestrielle
802
International journal of consumer studies
759
NBER working paper series
733
International journal of hospitality management
727
Working paper / National Bureau of Economic Research, Inc.
650
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
Revue d'économie politique
579
NBER Working Paper
571
Les éditions des journaux officiels
515
Discussion paper / Centre for Economic Policy Research
466
Economie & prévision : EP
452
Droit social : revue mensuelle
423
The journal of product & brand management
395
Asia Pacific journal of marketing and logistics
391
Discussion paper series / IZA
374
Revue d'économie régionale & urbaine : RERU
369
European journal of marketing : EJM
353
The journal of brand management : an international journal
349
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Working paper
343
Revue d'économie financière : revue trimestrielle de l'Association Europe finances régulations
342
SpringerLink / Bücher
336
Management science : journal of the Institute for Operations Research and the Management Sciences
332
Journal of international consumer marketing
316
Journal of travel and tourism marketing
314
Journal of marketing management : MM
312
Population : édition française : revue publiée par l'Institut national d'études démographiques
309
Revue d'économie industrielle
309
Journal of retailing
308
Tourism management : research, policies, practice
305
International journal of retail & distribution management
302
Journal of business ethics : JOBE
301
Journal of marketing communications
297
Marketing letters : a journal of research in marketing
292
more ...
less ...
Source
All
ECONIS (ZBW)
656
Showing
1
-
10
of
656
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
3
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
4
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
5
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
6
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
7
Counterfeits can benefit original products when people are caught using counterfeits
Wang, Liangyan
;
Wang, Qin
;
Chan, Eugene Y.
;
Keller, L. R.
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 977-988
Persistent link: https://www.econbiz.de/10014519136
Saved in:
8
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
9
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
Saved in:
10
Deriving value from branded mobile apps : exploring the role of brand satisfaction, age, and value-in-use subdimensions
Santos, Susana
;
Gonc̦alves, Helena Martins
;
Mendes, Rita
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 610-627
Persistent link: https://www.econbiz.de/10014467622
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->