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~isPartOf:"Psychology & marketing"
~subject:"Consumer behaviour"
~type:"book"
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Consumer behaviour
Beziehungsmarketing
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Darley, William K.
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Taylor, Charles Raymond
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Psychology & marketing
SpringerLink / Bücher
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Springer Proceedings in Business and Economics
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
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Special issue: The interaction of online technology on the consumer shopping experience
Darley, William K.
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contributor
)
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2010
Persistent link: https://www.econbiz.de/10003945278
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2
Special issue: New developments in e-commerce
Taylor, Charles Raymond
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003748318
Saved in:
3
Special issue: Brand-consumer storytelling theory and research
Woodside, Arch G.
(
contributor
)
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2010
Persistent link: https://www.econbiz.de/10003981127
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