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~isPartOf:"Psychology & marketing"
~subject:"Corporate reputation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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Psychology & marketing
Corporate reputation review : an international journal
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1
A name you can trust? : personification effects are influenced by beliefs about company values
Eskine, Kendall J.
;
Locander, William H.
- In:
Psychology & marketing
31
(
2014
)
1
,
pp. 48-53
Persistent link: https://www.econbiz.de/10010251723
Saved in:
2
How to repair customer trust after negative publicity : the roles of competence, integrity, benevolence, and forgiveness
Xie, Yi
;
Peng, Siqing
- In:
Psychology & marketing
26
(
2009
)
7
,
pp. 572-589
Persistent link: https://www.econbiz.de/10003874119
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