Staudacher, Myriam K.; Decker, Alexander J. - In: Public Marketing und Social Marketing, (pp. 25-55). 2021
The consciousness for the problem of food waste is increasing in the German society. This leads to a growing number of … initiatives and companies that are dedicated to the fight against food waste. Nevertheless, 12 to 18 million tons of food waste is … generated in Germany every year. 52 percent is produced in private households, whereby 14 to 24-year-olds waste the most food …