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~isPartOf:"Qualitative Marktforschung : Konzepte - Methoden - Analysen"
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Qualitative Marktforschung : Konzepte - Methoden - Analysen
Qualitative market research : an international journal
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Organizational research methods : ORM
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Marketing theory
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Australasian marketing journal
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Handbook of qualitative research methods in marketing
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International journal of market research
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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AMS review : official publication of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
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Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
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Market research handbook
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Marketing management : a cultural perspective
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Psychology & marketing
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Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
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Qualitative marketing research : approaches, techniques and analysis
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The handbook of marketing research : uses, misuses, and future advances
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Ethnographie
Hitzler, Ronald
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
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(pp. 207-218)
.
2009
Persistent link: https://www.econbiz.de/10003827385
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Ethnographische Semantik : die Ordnung der Mitgliedschaftssymbole am Beispiel des Bergsports
Maeder, Christoph
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 681-696)
.
2009
Persistent link: https://www.econbiz.de/10003827434
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