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~isPartOf:"Qualitative market research : an international journal"
~subject:"Corporate image"
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Search: subject_exact:"Unternehmensimage"
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Corporate image
Corporate reputation
12
Firmenimage
12
Public relations
5
Öffentlichkeitsarbeit
5
Brand image
4
Brand management
4
Corporate communication
4
KMU
4
Markenführung
4
Markenimage
4
SME
4
Reputation
3
Communication
2
Emerging market
2
Großbritannien
2
Kommunikation
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Stakeholder
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United Kingdom
2
Appearance
1
Automotive industry
1
Befragung
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Benchmarking
1
Betriebliche Wertschöpfung
1
Brand architecture
1
Business start-up
1
Car industry
1
City marketing
1
Computer-mediated communication
1
Corporate Social Responsibility
1
Corporate brand
1
Corporate branding
1
Corporate culture
1
Corporate logo
1
Corporate personality
1
Corporate social responsibility
1
Creative industries
1
Economics department
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Bang, Nguyen
2
Melewar, T. C.
2
Anisimova, Tatiana
1
Bodoh, Jim
1
Dennis, Charles
1
Foroudi, Mohammad Mahdi
1
Foroudi, Pantea
1
Hafeez, Khalid
1
Tran, Mai An
1
Willi, Christine Hallier
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Qualitative market research : an international journal
Journal of business research : JBR
9
International journal of contemporary hospitality management
4
International journal of hospitality management
3
Journal of Islamic marketing
3
Journal of communication management : an international journal
3
Corporate communications : an international journal
2
Corporate reputation review : an international journal
2
Decision
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
The journal of services marketing
2
Asia Pacific business review
1
Australasian marketing journal
1
Business and Economic Research : BER
1
Chinese management studies
1
Chinese management studies : CMS
1
Cleaner and responsible consumption
1
Corporate governance : the international journal for effective board performance
1
Corporate reputation review
1
EuroMed journal of business
1
European journal of marketing : EJM
1
European research studies
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of bank marketing
1
International journal of emerging markets
1
International journal of quality and service sciences
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail and distribution management
1
International journal of sports marketing & sponsorship
1
Inventi impact: retailing & consumer services
1
Journal of air transport management
1
Journal of business ethics : JOBE
1
Journal of financial services marketing
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of transnational management : the official journal of the International Management Development Association
1
Maritime business review
1
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ECONIS (ZBW)
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Evaluating the impact of corporate logos towards corporate reputation : a case of Persia and Mexico
Foroudi, Pantea
;
Hafeez, Khalid
;
Foroudi, Mohammad Mahdi
- In:
Qualitative market research : an international journal
20
(
2017
)
2
,
pp. 158-180
Persistent link: https://www.econbiz.de/10011714456
Saved in:
2
Exploring the corporate image formation process
Tran, Mai An
;
Bang, Nguyen
;
Melewar, T. C.
;
Bodoh, Jim
- In:
Qualitative market research : an international journal
18
(
2015
)
1
,
pp. 86-114
Persistent link: https://www.econbiz.de/10010491599
Saved in:
3
Benchmarking desired corporate brand image in relation to stakeholders : a managerial perspective
Anisimova, Tatiana
- In:
Qualitative market research : an international journal
17
(
2014
)
4
,
pp. 441-463
Persistent link: https://www.econbiz.de/10010430657
Saved in:
4
Corporate impression formation in online communities : a qualitative study
Willi, Christine Hallier
;
Bang, Nguyen
;
Melewar, T. C.
; …
- In:
Qualitative market research : an international journal
17
(
2014
)
4
,
pp. 410-440
Persistent link: https://www.econbiz.de/10010430667
Saved in:
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