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Quantitative Marketing and Economics
Marketing Science
8
ERIM Report Series Research in Management
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Research Paper / Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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105th Seminar, March 8-10, 2007, Bologna, Italy
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82nd Annual Conference, March 31 - April 2, 2008, Royal Agricultural College, Cirencester, UK
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Arbeitspapiere zur mathematischen Wirtschaftsforschung
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Competition and price discrimination in the market for mailing lists
Borzekowski, Ron
;
Thomadsen, Raphael
;
Taragin, Charles
- In:
Quantitative Marketing and Economics
7
(
2009
)
2
,
pp. 147-179
Persistent link: https://www.econbiz.de/10005016314
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2
Moving from customer lifetime value to customer equity
Drèze, Xavier
;
Bonfrer, André
- In:
Quantitative Marketing and Economics
7
(
2009
)
3
,
pp. 289-320
Persistent link: https://www.econbiz.de/10005048574
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