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~isPartOf:"Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim"
~person:"Klarmann, Martin"
~type_genre:"Aufsatzsammlung"
~type_genre:"Non-commercial literature"
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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When does salespeople's customer orientation lead to customer loyality? :the differential effects of relation and functional customer orientation
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
-
2010
Persistent link: https://www.econbiz.de/10008937919
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