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~isPartOf:"Schriften zur Rundfunkökonomie"
~subject:"Fernsehen"
~subject:"Filmwirtschaft"
~subject:"Product Placement"
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Fernsehen
Filmwirtschaft
Product Placement
Fernsehprogramm
4
Television programme
4
Competitive strategy
3
Deutschland
3
Germany
3
Wettbewerbsstrategie
3
Competition
2
Football
2
Fußball
2
Marketing cooperation
2
Marketingkooperation
2
Sports economics
2
Sportökonomik
2
Theorie
2
Theory
2
Vermarktung
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Wettbewerb
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Berufssport
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Broadcasting industry
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Cartel
1
China
1
Common good
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Fernsehmarkt
1
Fernsehpolitik
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Fernsehsender
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Fernsehwirtschaft
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Gemeinwohl
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International competition
1
International market entry
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Internationaler Markteintritt
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Internationaler Wettbewerb
1
Kartell
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Media economics
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Medienökonomik
1
Partizipation
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Professional sports
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Profisport
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Programmauftrag
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Duvinage, Peter
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Enderle, Gregor
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Ollig, Stefan
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Schellhaaß, Horst-Manfred
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Schriften zur Rundfunkökonomie
International journal of advertising : the quarterly review of marketing communications
5
Journal of travel and tourism marketing
4
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
4
Tourism management : research, policies, practice
4
Arts and the market
3
Engaging consumers through branded entertainment and convergent media
3
European journal of marketing : EJM
3
International journal of sport finance
3
Journal of marketing communications
3
Prometheus : critical studies in innovation
3
The American journal of economics and sociology
3
The journal of media economics
3
Zur Ökonomie der Unterhaltungsproduktion
3
HWWA-Report
2
IFN working paper
2
Information economics and policy : IEP
2
Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International screen industries
2
JMM : the international journal on media management
2
Journal of media business studies
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
P / the Rand Corporation
2
Reports and papers on mass communication
2
A BFI book
1
A Bantam book
1
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
1
Advances in media, entertainment, and the arts (AMEA) book series
1
American economic journal : a journal of the American Economic Association
1
An American Enterprise Institute/Ballinger publication
1
Annual Marketing Research Conference : contributed papers, 1953
1
Applied economics letters
1
Arts and the market : AAM
1
Atlantic economic journal : AEJ
1
Australasian marketing journal
1
Avis et rapports du Conseil Économique et Social
1
BLM-Schriftenreihe
1
Beiträge zur Arbeitsmarkt- und Berufsforschung : BeitrAB
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ECONIS (ZBW)
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Wettbewerbsstrategien für den Export chinesischer Fernsehprogramme
Ollig, Stefan
-
2007
Persistent link: https://www.econbiz.de/10003460680
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2
Sport und Medien : Rundfunkfreiheit, Wettbewerb und wirtschaftliche Verwertungsinteressen
Schellhaaß, Horst-Manfred
(
ed.
); …
-
2000
Persistent link: https://www.econbiz.de/10001539012
Saved in:
3
Vermarktung von Fernsehübertragungsrechten im professionellen Ligasport : sportökonomische und wettbewerbsstrategische Aspekte
Enderle, Gregor
-
2000
Persistent link: https://www.econbiz.de/10001511576
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