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~isPartOf:"Schriftenreihe Studien zum Konsumentenverhalten"
~isPartOf:"The journal of consumer marketing"
~person:"Zimmerman, Natalia"
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The journal of consumer marketing
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Beyond private label panache : the effect of store image and perceived price on brand prestige
Beneke, Justin
;
Zimmerman, Natalia
- In:
The journal of consumer marketing
31
(
2014
)
4
,
pp. 301-311
Persistent link: https://www.econbiz.de/10010416688
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