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~isPartOf:"Small enterprise research : SER ; the Journal of SEAANZ"
~person:"Harrigan, Paul"
~subject:"Internet marketing"
~subject:"social CRM"
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From e-CRM to s-CRM : critical factors underpinning the social CRM activities of SMEs
Harrigan, Paul
;
Miles, Morgan P.
- In:
Small enterprise research : SER ; the Journal of SEAANZ
21
(
2014
)
1
,
pp. 99-116
Persistent link: https://www.econbiz.de/10011684413
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