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~isPartOf:"Social Branding : Strategien - Praxisbeispiele - Perspektiven"
~subject:"Court decisions"
~subject:"Marketing management"
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
Journal of business research : JBR
56
The journal of brand management : an international journal
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European journal of marketing : EJM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Europäische Hochschulschriften / 5
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
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Springer eBook Collection
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International journal of advertising : the review of marketing communications
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Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
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Gabler Edition Wissenschaft
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Journal of global marketing
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Measuring and managing brands
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Asia Pacific journal of marketing and logistics
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International journal of internet marketing and advertising : IJIMA
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International journal of wine business research : IJWBR
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Journal of promotion management : innovations in planning and applied research
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International journal of hospitality management
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International review on public and non-profit marketing
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Die Markenführung von MasterCard im Zeitalter der digitalen Evolution
Nedbal, Dagmar
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 209-223)
.
2012
Persistent link: https://www.econbiz.de/10009553526
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Rechtliche Rahmenbedingungen der Markenführung in sozialen Medien und Netzwerken
Geyer, Florian
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 65-80)
.
2012
Persistent link: https://www.econbiz.de/10009553611
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