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~type_genre:"Handbook"
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Search: subject:"Business-to-business marketing"
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Betriebliche Wertschöpfung
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Business-to-Business-Marketing
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Competitive strategy
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Kleinaltenkamp, Michael
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Plinke, Wulff
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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Aktuelle Beiträge zur Dienstleistungsforschung : [im März 2012 fand an der Technischen Universität Kaiserslautern der 16. Workshop Dienstleistungsmarketing statt, der vom Lehrstuhl für Marketing ausgerichtet wurde]
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Supply Management Research : aktuelle Forschungsergebnisse 2016
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Strategisches
Business-to-Business-Marketing
: mit 54 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
ed.
)
-
2002
-
2. Auflage
Persistent link: https://www.econbiz.de/10001684266
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