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~isPartOf:"Technological forecasting & social change : an international journal"
~isPartOf:"The journal of brand management : an international journal"
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Search: subject:"Social web"
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Social Web
305
Social web
305
Consumer behaviour
97
Konsumentenverhalten
97
Internet marketing
85
Online-Marketing
85
Social media
84
Brand management
65
Markenführung
65
Social network
50
Soziales Netzwerk
49
Brand image
43
Markenimage
43
Beziehungsmarketing
38
Relationship marketing
38
Brand
33
Markenartikel
33
Digitalisierung
31
Digitization
31
Customer integration
23
Innovation
23
Kundenintegration
23
Online retailing
23
Online-Handel
23
Innovation management
22
Innovationsmanagement
22
E-commerce
21
Electronic Commerce
21
Viral marketing
20
Virales Marketing
20
Social relations
17
Soziale Beziehungen
17
Digital platform
16
Coronavirus
15
Digitale Plattform
15
Big data
14
Data Mining
14
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13
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English
305
Author
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Akram, Muhammad Shakaib
4
Barnes, Stuart J.
4
Hajli, Nick
4
Laurell, Christofer
4
Sandström, Christian
4
Bhatti, Zeeshan Ahmed
3
Dhir, Amandeep
3
Divakaran, Pradeep Kumar Ponnamma
3
Dwivedi, Yogesh Kumar
3
Islam, Nazrul
3
Kaur, Puneet
3
Lin, Chieh-Peng
3
Osei-Frimpong, Kofi
3
Shareef, Mahmud Akhter
3
Toral, S. L.
3
Ali, Maged
2
Azab, Nahed
2
Bang, Nguyen
2
Barlatier, Pierre-Jean
2
Benyoucef, Morad
2
Bourlakis, Michael
2
Caputa, Wiesława
2
Carlson, Jamie
2
Chen, Shih-Chih
2
De Vries, Natalie Jane
2
Dora, Manoj
2
Foroudi, Pantea
2
Gupta, Suraksha
2
Kachour, Maher
2
Landoli, Luca
2
Lichy, Jessica
2
Lin, Xiaolin
2
Mahto, Raj V.
2
Mariani, Marcello M.
2
Martínez-Torres, María del Rocío
2
McLean, Graeme J.
2
Melewar, T. C.
2
Mention, Anne-Laure
2
Messeni Petruzzelli, Antonio
2
Mäntymäki, Matti
2
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Technological forecasting & social change : an international journal
The journal of brand management : an international journal
Journal of business research : JBR
439
Journal of retailing and consumer services
220
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
SpringerLink / Bücher
196
International journal of internet marketing and advertising : IJIMA
146
Information systems research : ISR
144
Journal of management information systems : JMIS
118
Tourism management : research, policies, practice
115
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Industrial marketing management : the international journal for industrial and high-tech firms
93
Springer eBook Collection
92
Business horizons
90
Psychology & marketing
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Electronic commerce research
79
Management information systems : mis quarterly
79
Journal of internet commerce
76
Journal of marketing management : MM
72
Journal of travel and tourism marketing
72
HMD : Praxis der Wirtschaftsinformatik
70
Journal of promotion management : innovations in planning and applied research
70
The journal of product & brand management
68
Journal of electronic commerce research : JECR
66
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of information & knowledge management : JIKM
64
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
61
International journal of technology marketing : IJTMkt
59
Journal of advertising research
57
Journal of marketing
57
Journal of organizational computing and electronic commerce
56
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
55
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ECONIS (ZBW)
305
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305
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1
How social networking ties mediate the associations between enterprise social media affordances and employee agility?
Talwar, Shalini
;
Luqman, Adeel
;
Kaur, Puneet
; …
- In:
Technological forecasting & social change : an …
195
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014478533
Saved in:
2
Research on multi-label user classification of social media based on ML-KNN algorithm
Huang, Anzhong
;
Xu, Rui
;
Chen, Yu
;
Guo, Meiwen
- In:
Technological forecasting & social change : an …
188
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014261176
Saved in:
3
Peer effects on brand activism : evidence from brand and user chatter on Twitter
Guha, Mithila
;
Korschun, Daniel
- In:
The journal of brand management : an international journal
31
(
2024
)
2
,
pp. 153-167
Persistent link: https://www.econbiz.de/10014511514
Saved in:
4
Leaders' personal branding and communication on professional social media platforms : motivations, processes, and outcomes
Venciute, Dominyka
;
Yue, Cen April
;
Thelen, Patrick D.
- In:
The journal of brand management : an international journal
31
(
2024
)
1
,
pp. 38-57
Persistent link: https://www.econbiz.de/10014447414
Saved in:
5
Intensity of collective consumption practices in brand communities : the case of crossfit
Dessart, Laurence
;
Bressolles, Grégory
- In:
The journal of brand management : an international journal
30
(
2023
)
3
,
pp. 227-244
Persistent link: https://www.econbiz.de/10014326916
Saved in:
6
Effects of brand community social responsibility : roles of collective self-esteem and altruism
Zhou, Zhimin
;
Wang, Yucheng
;
Zheng, Yaqin
;
Liu, ShiXiong
- In:
The journal of brand management : an international journal
30
(
2023
)
4
,
pp. 347-366
Persistent link: https://www.econbiz.de/10014326928
Saved in:
7
Social media activism for resurrecting deleted brands : the role of consumers' psychological reactance
Almazyad, Fadi
;
Shah, Purvi
;
Loiacono, Eleanor T.
- In:
The journal of brand management : an international journal
30
(
2023
)
4
,
pp. 367-380
Persistent link: https://www.econbiz.de/10014326930
Saved in:
8
"Take my advice" : entrepreneurial consumers and the ecosystemic logics of digital platforms
Fonseca, André Luís A. da
;
Chimenti, Paula
;
Campos, …
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014472951
Saved in:
9
Panic buying and fake news in urban vs. rural England : a case study of twitter during COVID-19
Ali, Maged
;
Gomes, Lucas Moreira
;
Azab, Nahed
;
Souza, …
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014473374
Saved in:
10
Testing accountants' perceptions of the digitization of the profession and profiling the future professional
Grosu, Veronica
;
Cosmulese, Cristina Gabriela
; …
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014473403
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