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~isPartOf:"The IUP journal of brand management : IJBRM"
~subject:"Einzelhandel"
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Einzelhandel
Brand image
53
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Brand management
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Bhukya, Ramulu
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Ishaq, Zahid
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Rehman, Hafiz Ihsan Ur
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Singh, Sapna
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The IUP journal of brand management : IJBRM
Journal of retailing and consumer services
45
International journal of retail & distribution management
18
Journal of business research : JBR
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The international review of retail, distribution and consumer research
14
Journal of retailing
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The journal of product & brand management
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The journal of brand management : an international journal
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International journal of retail and distribution management
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European journal of marketing : EJM
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International marketing review
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Australasian marketing journal
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The journal of consumer marketing
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Asia Pacific journal of marketing and logistics
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Cogent business & management
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European journal of operational research : EJOR
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International journal of business excellence
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International journal of electronic marketing and retailing : IJEMR
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Journal of fashion marketing and management
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Journal of food products marketing
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Marketing : ZFP ; journal of research and management
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Review of marketing science
3
Administrative Sciences : open access journal
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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European journal of management and business economics : EJM&BE
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of Indian culture and business management
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International journal of business and globalisation : IJBG
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International journal of consumer studies
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International journal of economic research
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Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
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Journal of marketing
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Journal of marketing research
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Journal of marketing theory and practice
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Marketing i menedžment innovacij : m&mi
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Marketing intelligence & planning
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Qualitative market research : an international journal
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The journal of services marketing
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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The impact of brand image on purchase intention : moderating role of store image in Pakistan's retail sector
Rehman, Hafiz Ihsan Ur
;
Ishaq, Zahid
- In:
The IUP journal of brand management : IJBRM
14
(
2017
)
3
,
pp. 54-66
Persistent link: https://www.econbiz.de/10011751083
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2
Factors affecting shoopers' brand preference towards choosing retail stores
Bhukya, Ramulu
;
Singh, Sapna
- In:
The IUP journal of brand management : IJBRM
13
(
2016
)
2
,
pp. 75-86
Persistent link: https://www.econbiz.de/10011538410
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