//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The SAGE handbook of social marketing"
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Social Marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Social Marketing
25
Social marketing
25
Marketing management
5
Marketingmanagement
5
Advertising regulation
2
Alcohol consumption
2
Alkoholkonsum
2
Behaviour
2
Consumer behaviour
2
Konsumentenverhalten
2
Rauchen
2
Smoking
2
Verhalten
2
Werbebeschränkung
2
Arbeitsverhalten
1
Armut
1
Australia
1
Australien
1
Behavioral economics
1
Bewertung
1
Beziehungsmarketing
1
Communication
1
Communication media
1
Competition
1
Consumer protection
1
Coopetition
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Criticism
1
Developing countries
1
Dienstleistungsmarketing
1
Discourse theory
1
Diskurstheorie
1
Eating habit
1
Economic development
1
Enterprise
1
Entwicklung
1
Entwicklungsländer
1
Environmental consciousness
1
Environmental protection
1
more ...
less ...
Type of publication
All
Article
25
Type of publication (narrower categories)
All
Aufsatz im Buch
25
Book section
25
Language
All
English
25
Author
All
Lefebvre, R. Craig
2
McDermott, Robert J.
2
Peattie, Kenneth J.
2
Peattie, Sue
2
Alden, Dana
1
Anker, Thomas Boysen
1
Basil, Debra Z.
1
Basil, Michael D.
1
Bernhardt, Jay M.
1
Brown, Kelli R. McCormack
1
Cairns, Georgina
1
Cialdini, Robert B.
1
Deshpande, Sameer
1
Dewhirst, Timothy
1
Domegan, Christine
1
French, Jeff
1
Harris, Fiona J.
1
Hastings, Gerard
1
Hill, Ronald Paul
1
Hoek, Janet
1
Jones, Sandra C.
1
Kappel, Klemens
1
Kenny, Patrick
1
Kotler, Philip
1
Lee, Wonkyong Beth
1
Lotenberg, Lynne Doner
1
MacDonald, Laura
1
Mackay, Bruce
1
Marques, Susana
1
Mays, Darren
1
Noble, Gary
1
Novelli, William D.
1
Palazzo, Guido
1
Petrova, Petia K.
1
Pettigrew, Simone
1
Roberts, Michele
1
Schechter, Carol
1
Smith, Anne M.
1
Stead, Martine
1
Strand, John
1
more ...
less ...
Published in...
All
The SAGE handbook of social marketing
Journal of social marketing : JSOCM
44
International review on public and non-profit marketing
39
Journal of business research : JBR
37
Journal of nonprofit & public sector marketing
34
Health marketing quarterly
33
Journal of marketing management : MM
32
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Social marketing for public health : global trends and success stories
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
SpringerLink / Bücher
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
Working papers in economics
7
Young consumers : insight and ideas for responsible marketers
7
International journal of advertising : the quarterly review of marketing communications
6
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
6
Journal of advertising research
6
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
6
Critical concepts in economics
5
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
25
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social marketing and the health educator
McDermott, Robert J.
;
Brown, Kelli R. McCormack
; …
- In:
The SAGE handbook of social marketing
,
(pp. 405-415)
.
2011
Persistent link: https://www.econbiz.de/10009380499
Saved in:
2
Social marketing and tobacco control
Dewhirst, Timothy
;
Lee, Wonkyong Beth
- In:
The SAGE handbook of social marketing
,
(pp. 391-404)
.
2011
Persistent link: https://www.econbiz.de/10009380500
Saved in:
3
Social marketing and advocacy
Novelli, William D.
;
Workman, Boe
- In:
The SAGE handbook of social marketing
,
(pp. 377-390)
.
2011
Persistent link: https://www.econbiz.de/10009380542
Saved in:
4
Business as unusual : the contribution of social marketing to government policymaking and strategy development
French, Jeff
- In:
The SAGE handbook of social marketing
,
(pp. 359-374)
.
2011
Persistent link: https://www.econbiz.de/10009380543
Saved in:
5
Social marketing for a sustainable environment
Peattie, Sue
;
Peattie, Kenneth J.
- In:
The SAGE handbook of social marketing
,
(pp. 343-358)
.
2011
Persistent link: https://www.econbiz.de/10009380547
Saved in:
6
Social marketing and international development
Cairns, Georgina
;
Mackay, Bruce
;
MacDonald, Laura
- In:
The SAGE handbook of social marketing
,
(pp. 330-342)
.
2011
Persistent link: https://www.econbiz.de/10009380548
Saved in:
7
Improverished consumers and social marketing
Hill, Ronald Paul
- In:
The SAGE handbook of social marketing
,
(pp. 319-329)
.
2011
Persistent link: https://www.econbiz.de/10009380551
Saved in:
8
Internal social marketing : lessons from the field of services marketing
Smith, Anne M.
- In:
The SAGE handbook of social marketing
,
(pp. 298-316)
.
2011
Persistent link: https://www.econbiz.de/10009380553
Saved in:
9
Ethical challenges in commercial social marketing
Anker, Thomas Boysen
;
Kappel, Klemens
- In:
The SAGE handbook of social marketing
,
(pp. 284-297)
.
2011
Persistent link: https://www.econbiz.de/10009380556
Saved in:
10
From social marketing to corporate social marketing : changing consumptions habits as the new frontier of corporate social responsibility
Palazzo, Guido
- In:
The SAGE handbook of social marketing
,
(pp. 271-283)
.
2011
Persistent link: https://www.econbiz.de/10009380594
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->