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~isPartOf:"The engineering economist : a journal devoted to the problems of capital investment ; a joint publication of the Engineering Economy Division of the American Society for Engineering Education and American Institute of Industrial Engineers"
~type_genre:"Article in journal"
~type_genre:"Book section"
~type_genre:"Lehrbuch"
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The engineering economist : a journal devoted to the problems of capital investment ; a joint publication of the Engineering Economy Division of the American Society for Engineering Education and American Institute of Industrial Engineers
ROI in action casebook
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The ROI of pricing : measuring the impact and making the business case
11
Nonprofit management & leadership
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Journal of advertising research
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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The profit impact of marketing strategy project : retrospect and prospects
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Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
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Harvard business review : HBR
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Integrated brand marketing and measuring returns
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Aggregate
return
on
investment
and investment decisions : a cash-flow perspective
Magni, Carlo Alberto
- In:
The engineering economist : a journal devoted to the …
56
(
2011
)
2
,
pp. 140-169
Persistent link: https://www.econbiz.de/10009270933
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2
Average internal rate of return and investment decisions : a new perspective
Magni, Carlo Alberto
- In:
The engineering economist : a journal devoted to the …
55
(
2010
)
2
,
pp. 150-180
Persistent link: https://www.econbiz.de/10003990982
Saved in:
3
Applying capital budgeting techniques to mergers
Block, Stanley B.
- In:
The engineering economist : a journal devoted to the …
54
(
2009
)
4
,
pp. 317-328
Persistent link: https://www.econbiz.de/10003932516
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