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~isPartOf:"The international journal of bank marketing : IJBM"
~person:"Anabila, Peter"
~person:"Caruana, Albert"
~person:"Dahlstrom, Robert"
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Beziehungsmarketing
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Relationship marketing
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B-to-B-Marketing
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Anabila, Peter
Caruana, Albert
Dahlstrom, Robert
Pérez, Andrea
4
Rodríguez del Bosque, Ignacio A.
3
Amin, Muslim
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Bang, Nguyen
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Bapat, Dhananjay
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Brun, Isabelle
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The international journal of bank marketing : IJBM
Journal of financial services marketing : JFSM
2
Asian business & management
1
Health marketing quarterly
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International employment relations review
1
Journal of business research : JBR
1
Journal of personal selling & sales management
1
Management research review
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Scandinavian journal of hospitality and tourism
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The journal of brand management : an international journal
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The journal of management development
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ECONIS (ZBW)
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1
Mediation role of brand preference on bank advertising and customer loyalty : a developing country perspective
Amoako, George Kofi
;
Anabila, Peter
;
Effah, Ebenezer Asare
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 983-996
Persistent link: https://www.econbiz.de/10011788289
Saved in:
2
How to recover trust in the banking industry? : a game theory approach to empirical analyses of bank and corporate customer relationships
Dahlstrom, Robert
;
Nygaard, Arne
;
Kimasheva, Maria
; …
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
4
,
pp. 268-278
Persistent link: https://www.econbiz.de/10010387146
Saved in:
3
The effect of behavioural activation and inhibition on CRM adoption
Vella, Joseph
;
Caruana, Albert
;
Pitt, Leyland F.
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
1
,
pp. 43-59
Persistent link: https://www.econbiz.de/10009510582
Saved in:
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