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~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"India"
~subject:"Relationship marketing"
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India
Relationship marketing
Beziehungsmarketing
85
Consumer behaviour
64
Konsumentenverhalten
64
Bank
60
Personal banking
48
Privatkundengeschäft
48
Customer satisfaction
46
Kundenzufriedenheit
46
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39
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39
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21
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Finanzdienstleistung
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19
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Lieferantenmanagement
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Pérez, Andrea
4
Rodríguez del Bosque, Ignacio A.
3
Amin, Muslim
2
Bang, Nguyen
2
Bapat, Dhananjay
2
Brun, Isabelle
2
Eriksson, Kent
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1
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1
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1
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1
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1
Andaleeb, Syed S.
1
Arcand, Manon
1
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1
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Balaji, M. S.
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1
Butcher, Ken
1
Butt, Muhammad Mohsin
1
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The international journal of bank marketing : IJBM
Journal of business research : JBR
673
Journal of retailing and consumer services
589
Industrial marketing management : the international journal for industrial and high-tech firms
413
International journal of Indian culture and business management
387
SpringerLink / Bücher
356
International journal of hospitality management
289
Working paper / Indian Institute of Management, Ahmedabad
286
The journal of services marketing
227
Praj̄nȧn : journal of social and management sciences
226
The journal of business & industrial marketing
205
Paradigm : the journal of Institute of Management Technology
198
South Asian journal of management : SAJM
195
The service industries journal
185
International journal of Indian culture and business management : IJICBM
178
IIMB management review
172
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
166
GITAM journal of management : a quarterly publication of GITAM Institute of Management
160
Global business review
155
International journal of electronic customer relationship management : IJECRM
149
Cogent business & management
144
Working paper series : WPS
144
International journal of contemporary hospitality management
129
International journal of productivity and quality management : IJPQM
129
Finance India : the quarterly journal of Indian Institute of Finance
127
International journal of services and operations management
126
Tourism management : research, policies, practice
126
Asia Pacific journal of marketing and logistics
124
Journal of marketing
124
Journal of hospitality marketing & management
119
The journal of product & brand management
118
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Springer eBook Collection
109
The journal of brand management : an international journal
109
Journal of service management
107
Journal of retailing
103
Marketing intelligence & planning
103
Gabler Edition Wissenschaft
102
Global journal of business management : GJBM
101
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ECONIS (ZBW)
93
Showing
1
-
10
of
93
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date (oldest first)
1
The effect of CSR
knowledge
on customer liking, across cultures
Chomvilailuk, Rojanasak
;
Butcher, Ken
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
2
,
pp. 89-114
Persistent link: https://www.econbiz.de/10009733586
Saved in:
2
Does the interactive quality of premium asset
management
service promote customers' referral intentions? : the moderating effect of customer's asset size
Park, Kyoo Bae
;
Park, Min Jae
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 596-615
Persistent link: https://www.econbiz.de/10011725701
Saved in:
3
The stakeholder
management
theory of CSR : a multidimensional approach in understanding customer identification and satisfaction
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
5
,
pp. 731-751
Persistent link: https://www.econbiz.de/10011606427
Saved in:
4
Customer relationship
management
: an approach to competitive advantage in the banking sector by exploring the mediational role of loyalty
Bhat, Suhail Ahmad
;
Darzi, Mushtag Ahmad
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
3
,
pp. 388-410
Persistent link: https://www.econbiz.de/10011593782
Saved in:
5
Corporate social responsibility and service innovation on customer loyalty : an empirical investigation in wealth
management
services
Yeh, Ying-Pin
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
6
,
pp. 823-839
Persistent link: https://www.econbiz.de/10011456319
Saved in:
6
Measuring effectiveness of customer relationship
management
in Indian retail banks
Padmavathy, C.
;
Balaji, M. S.
;
Sivakumar, V. J.
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
4
,
pp. 246-266
Persistent link: https://www.econbiz.de/10009581865
Saved in:
7
The influence of culture on trust in B2B banking relationships
Houjeir, Roudaina
;
Brannan, Ross
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10011731545
Saved in:
8
Relative importance of service value by customer relationship stages : evidence from the Indian retail banking
Ponnam, Abhilash
;
Paul, Rik
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 319-334
Persistent link: https://www.econbiz.de/10011707953
Saved in:
9
Customer personality and relationship satisfaction : empirical evidence from Indian banking sector
Mishra, Vishal
;
Vaithianathan, Sridhar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
2
,
pp. 122-142
Persistent link: https://www.econbiz.de/10011326063
Saved in:
10
Banking system trust, bank trust, and bank loyalty
Esterik-Plasmeijer, Pauline W. J. van
;
Raaij, Willem …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011617852
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