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~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Transport reviews : a transnational transdisciplinary journal"
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Konsumentenverhalten
Bibliometrics
18
Bibliometrie
18
Brand management
10
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10
Literature review
9
literature review
9
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7
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6
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systematic literature review
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Quoss, Franziska
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The journal of brand management : an international journal
Transport reviews : a transnational transdisciplinary journal
International journal of consumer studies
30
Journal of business research : JBR
18
The marketing review
6
Psychology & marketing
5
Journal of consumer marketing
4
Marketing intelligence & planning
4
Cogent business & management
3
International journal of technology marketing : IJTMkt
3
Journal of retailing and consumer services
3
Management research review
3
Management review quarterly
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Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal
2
Benchmarking : an international journal
2
European journal of marketing
2
European management journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of Indian culture and business management : IJICBM
2
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of strategic marketing
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Journal of the Academy of Marketing Science
2
The international review of retail, distribution and consumer research
2
The journal of product & brand management
2
A Research Agenda for Service Marketing
1
AMS review : official publication of the Academy of Marketing Science
1
Acta Universitatis Danubius / Oeconomica
1
Administrative Sciences : open access journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Baltic journal of management : BJM
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Business strategy and the environment
1
Consumer behavior review : CBR
1
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Electronic markets : the international journal on networked business
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ECONIS (ZBW)
7
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1
What do we really know about the acceptance of battery electric vehicles? : turns out, not much
Wicki, Michael
;
Brückmann, Gracia
;
Quoss, Franziska
; …
- In:
Transport reviews : a transnational transdisciplinary …
43
(
2023
)
1
,
pp. 62-87
Persistent link: https://www.econbiz.de/10014231154
Saved in:
2
Beware, an underdog may bite :
literature
review
and brand management framework in the context of underdog brands
Schmidt, Holger J.
;
Steenkamp, Pieter
- In:
The journal of brand management : an international journal
29
(
2022
)
1
,
pp. 85-110
Persistent link: https://www.econbiz.de/10013170524
Saved in:
3
Consumer logistics in contemporary shopping : a synthesised review
Wang, Xueqin
;
Wong, Yiik Diew
;
Tianyin Cheng
;
Yuen, Kum Fai
- In:
Transport reviews : a transnational transdisciplinary …
43
(
2023
)
3
,
pp. 502-532
Persistent link: https://www.econbiz.de/10014296967
Saved in:
4
Brand attachment : a review and future research
Shimul, Anwar Sadat
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 400-419
Persistent link: https://www.econbiz.de/10013270450
Saved in:
5
Antecedents and consequences of participation in brand communities : a
literature
review
Hook, Margurite
;
Baxter, Stacey
;
Kulczynski, Alicia
- In:
The journal of brand management : an international journal
25
(
2018
)
4
,
pp. 277-292
Persistent link: https://www.econbiz.de/10011884973
Saved in:
6
20 Years of brand personality : a bibliometric review and research agenda
Radler, Viktoria Maria
- In:
The journal of brand management : an international journal
25
(
2018
)
4
,
pp. 370-383
Persistent link: https://www.econbiz.de/10011885060
Saved in:
7
Sonic branding : a consumer-oriented
literature
review
Gustafsson, Clara
- In:
The journal of brand management : an international journal
22
(
2015
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10011288626
Saved in:
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