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~isPartOf:"The journal of brand management : an international journal"
~person:"Fernandes, Teresa"
~subject:"Konsumentenverhalten"
~subject:"World"
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AIRBNB
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The journal of brand management : an international journal
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Social media brand engagement in the context of collaborative consumption : the case of AIRBNB
Schivinski, Bruno
;
Langaro, Daniela
;
Fernandes, Teresa
; …
- In:
The journal of brand management : an international journal
27
(
2020
)
6
,
pp. 645-661
Persistent link: https://www.econbiz.de/10012304068
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