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~isPartOf:"The journal of brand management : an international journal"
~source:"econis"
~subject:"Consumer behaviour"
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Consumer behaviour
Professional sports
5
Profisport
5
Sportmarketing
5
Sports marketing
5
Brand image
4
Brand management
4
Konsumentenverhalten
4
Markenführung
4
Markenimage
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Football
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Fußball
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Sport organization
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Sportorganisation
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Brand
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Brand experience
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Emerging economies
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Emotion
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Emotional attachment
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Integration-responsiveness
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Internet marketing
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Licence
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Lizenz
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Markenartikel
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Online-Marketing
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Personality psychology
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Persönlichkeitspsychologie
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Professional sports teams
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Anagrostopoulos, Christos
1
Apostolopoulou, Artemisia
1
Chadwick, Simon
1
Cheikhrouhou, Soumaya
1
Holtbrügge, Dirk
1
Ladhari, Riadh
1
Maderer, Daniel
1
Morales Alvarez, Miguel
1
Papadimitriou, Dimitra
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Parganas, Petros
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Zaaboub, Emna
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The journal of brand management : an international journal
Journal of sport management : the official journal of the North American Society of Sport Management
72
International journal of sport management and marketing : IJSMM
60
Sport marketing quarterly : preferred journal of the Sport Marketing Association
58
International journal of sports marketing & sponsorship
56
Sport management review
45
European Sport management quarterly : ESMQ
41
Journal of sports economics
41
International journal of sport finance
11
Applied economics letters
10
Journal of business research : JBR
10
Sport, Business and Management : an international journal ; SBM
9
Applied economics
5
Services marketing quarterly
5
Journal of behavioral and experimental economics
4
Journal of promotion management : innovations in planning and applied research
4
Journal of strategic marketing
4
European journal of marketing : EJM
3
International journal of revenue management : IJRM
3
Journal of retailing and consumer services
3
Journal of risk and financial management : JRFM
3
The sports business in the Pacific Rim : economics and policy
3
Working papers / Department of Economics, West Virginia University
3
Asia Pacific journal of marketing and logistics
2
Corporate reputation review
2
Discussion paper / Tinbergen Institute
2
Discussion paper series / IZA
2
Economic inquiry : journal of the Western Economic Association International
2
Eurasian business review
2
European journal of international management : EJIM
2
International journal of business and globalisation : IJBG
2
International journal of innovation and technology management : IJITM
2
Journal for global business advancement : JGBA
2
Journal of customer behaviour
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of promotion management : JPM
2
Journal of service management
2
Marketing intelligence & planning
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ECONIS (ZBW)
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Antecedents and consequences of emotional attachment to sport teams brands
Ladhari, Riadh
;
Cheikhrouhou, Soumaya
;
Morales Alvarez, …
- In:
The journal of brand management : an international journal
29
(
2022
)
5
,
pp. 454-469
Persistent link: https://www.econbiz.de/10013391020
Saved in:
2
International activities of football clubs, fan attitudes, and brand loyalty
Maderer, Daniel
;
Holtbrügge, Dirk
- In:
The journal of brand management : an international journal
26
(
2019
)
4
,
pp. 410-425
Persistent link: https://www.econbiz.de/10012060145
Saved in:
3
Examining the meanings and consumption of sport licensed products through team identification
Apostolopoulou, Artemisia
;
Papadimitriou, Dimitra
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 536-548
Persistent link: https://www.econbiz.de/10011962809
Saved in:
4
"You'll never tweet alone": managing sports brands through social media
Parganas, Petros
;
Anagrostopoulos, Christos
;
Chadwick, Simon
- In:
The journal of brand management : an international journal
22
(
2015
)
7
,
pp. 551-568
Persistent link: https://www.econbiz.de/10011392977
Saved in:
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